Final Digipak designs

After originally planning to make a 6 panelled CD case I realised that a 4 panelled case had not been properly considered, a simple plastic cased 4 panel CD case is the typical mass produced CD case, it is simple to fit any design and has a far simpler opening mechanism, the 6 panelled cases are typically harder to close correctly and take longer to produce. Therefore, the simple conclusion was to create a 4 panelled case instead of 6. The first panel, shown on the right, is the front cover of the CD case, after questioning the target audience they concluded that the panel was appealing through its bright colours and animalistic imagery. Some criticisms were raised however on the font, due to the fact that certain letters would clash with the green due to the brightness within the shot.

The second panel shown is the back panel, which consists of information about the tracks within the album. The mise en scene of the shot is referencing to the music video Antiques, this is in order to attract the target audience to the album if they have already watched the music video.

The key weaknesses of the shot come from its contrast with the front panel, instead of continuing in the same colour palette the two slides create juxtaposition. However all though some of the target audience felt that these clashing colours were un appealing it was also apparent that the two shots, differing so much, kept the audiences attention much more than two similar shots would have done.


The final shot, shown below covers both the inside panels, the continued referencing to the music video is very effective once again at catching the attention of the audience, the combination however of the protagonist from the music video and animal's not shown in the video portrays the idea that the Album contains far more tracks than just 'Antiques'. The opacity of the two shots is lowered in order to combine the field of animals with the world of the protagonist, this helps to continue the dreamlike state shown in the music video. Weaknesses of this shot however come from the background image of the animals, which is shown to be far worse quality than that of the girl. To strengthen this shot therefore having both images of equal quality would be best.